Written by Krisztián Stark
Key takeaways
- Promote the wall to your own genuine users, with a clear entry they choose to open and honest wording about what they must do to earn.
- Pop-ups that open by themselves, hidden frames, paywalls, misleading claims, bots, proxies, purchased installs and completing offers yourself are prohibited.
- Keep the wall away from anyone under 16 and from adult, illegal or infringing content, and never present Sharklio as your own product.
How are you allowed to promote your offerwall?
You may promote the Sharklio offerwall to your own real users, through a clear entry point they choose to open, with honest wording about what they must do to earn. You may not force it on people, open it without a click, hide it, buy installs or bot traffic for it, or describe offers as easier or more rewarding than they are. Every rule on this page comes from our Terms of Service.
This guide is the quick version: a do and don’t table and short examples you can check your own promotion against. The traffic quality rules explain the reasoning and what happens to your earnings, and Offerwall placement covers where to put the wall to earn more. Neither is repeated here.
The do and don’t table
| Allowed | Prohibited |
|---|---|
| Showing the wall to your own signed-in users on the property you registered | Showing it on properties that were not approved, or sending one audience through several properties to reuse the same traffic |
| A clear “Earn” page, menu entry or button that users click to open the wall | Pop-ups or new windows that open without the user’s click, and pop-unders |
| Opening the wall in a pop-up after the user clicks a button or link, for example with our embed script | Placing the wall or any Sharklio tracking link inside a hidden iframe |
| Keeping the wall optional, as one way to earn your currency | Putting the wall behind a paywall |
| Honest posts and messages that describe the wall and its rewards accurately | Misleading promotion, or any context that misdescribes what a user must do to earn a reward |
| Saying that offers come from advertisers and other third parties | Presenting Sharklio as your own product, or hiding that offers are supplied by third parties |
| Genuine, human visitors who use your property for its own sake | Bot traffic, proxy traffic, purchased installs, and paying people to click outside the offerwall |
| Users completing each offer once, on their own device, from their real location | Users on VPNs, proxies, Tor or data center addresses, or using several devices, browsers or profiles to repeat an offer |
| Users aged 16 or older, with a parent’s permission for those under 18 | Making the wall available to anyone under 16, or showing age-restricted offers to people below the legal age |
| A page around the wall with ordinary, lawful content | Placing the wall next to adult, illegal or infringing content |
| Checking your integration with a test postback from your app’s Postback tab, which credits nobody | Completing offers on your own properties to generate revenue |
If a promotion idea does not appear in the table, ask yourself two questions taken straight from the Terms: is every person who reaches the wall a genuine human who chose to open it, and does everything they saw before opening it describe the rewards honestly? If either answer is no, do not run it. If you are unsure, ask [email protected] before you start.
Entry points: what “the user’s click” means
The placement rule is about who opens the wall. A user who taps “Earn coins” and sees the wall in a pop-up, a new tab or a WebView has made a choice. A wall that appears on its own when a page loads, when a timer runs out, or when the user taps something unrelated has not been chosen, and the Terms prohibit it.
- Allowed: a floating “Earn” button that opens the wall in a pop-up when clicked; a link in your navigation; a prompt such as “You need 200 more coins. Earn them now?” with a button the user presses.
- Prohibited: a wall that opens in a new window as the home page loads; a pop-under that sits behind the browser until the user closes it; a wall loaded in a frame the user cannot see.
The offerwall link docs show the click-to-open options, including the floating button and the embed script. The same applies to individual Sharklio tracking links. A link to one offer must not sit in a hidden iframe, open in a window without a click, or appear behind a paywall.
Honest wording, with examples
“Misleading promotion” is prohibited traffic under the Terms, and so is any context that misdescribes what a user must do to earn. In practice that covers your posts, banners, emails, push messages, Discord announcements and the label on the button itself.
| Honest | Misleading |
|---|---|
| “Earn coins by trying apps, games and surveys.” | “Free coins, no strings attached.” Offers have requirements, so there are strings. |
| “Some offers pay more for reaching a level or making a purchase. Check each offer’s steps.” | “Install this game and get 5,000 coins”, when the reward needs level 20 or a deposit. |
| “Rewards are credited when the advertiser confirms your completion.” | “Instant rewards on every offer”, when many results are pending first. |
| “Offers vary by country.” | Promising a specific offer or reward to people in countries where it is not shown. |
When you promote one specific offer, copy its requirements from the wall, not from memory, and check that it is still live in the countries you are posting to. The same honesty applies to how you describe Sharklio: your users should know that offers come from third parties and that you, not Sharklio, credit and pay their rewards under your own terms.
Who may see and use the wall
Most promotion problems are really audience problems, so check where a post or campaign will land before you run it:
- Age. End users must be at least 16, and those under 18 should have a parent’s permission. Do not promote the wall in places aimed at children, such as a kids’ game server or a school group.
- Country. Offers are priced and targeted by country, so a promotion that tells people to switch on a VPN to see “better offers” asks them to break the rules.
- Repeat earning. Never suggest extra accounts, devices, or browsers to earn more. Each user completes each offer once.
The full list of what users may and may not do is in the traffic quality rules, and Stop multi-accounting and VPN abuse shows how to enforce it on your own property.
Buying traffic and paying for clicks
The Terms name two paid methods directly: purchased installs, and incentivized clicking outside the offerwall, which means paying or rewarding people to click tracking links somewhere other than the wall itself. Both are prohibited. Whatever else you do to grow your property, the people who reach the wall must still be genuine humans who use your property for its own sake, and nothing they saw on the way may misdescribe the rewards.
Two more rules close the obvious loopholes. You must not complete offers on your own properties to generate revenue, and you must not create several properties to reuse the same traffic. A second app for a genuinely different setup, such as a separate website, is fine when you describe it honestly at review.
What you promise your users
Promotion creates expectations, and the Terms make you responsible for meeting them. As a publisher you need your own terms of service and privacy notice, any consent your users’ jurisdictions require before their data reaches us, and you must credit and pay the rewards you promise. If your promotion says users can cash out, your terms should say how and when.
What happens if promotion breaks the rules
Results that come from prohibited traffic can be rejected or reversed, and amounts derived from fraudulent or prohibited activity are not payable. We may hold earnings, block devices or users from offers, or suspend an integration that presents a security, legal or fraud risk, and we tell you why. How Sharklio checks traffic quality explains the process from a pending result to an account review.
Plan your promotion before you apply
Publisher applications open soon, and every application is reviewed by our team, including how and where you show the wall. Check your entry points and wording against the table above now, then read Get your publisher account approved to prepare the rest of your application.
Frequently asked questions
Can I open the offerwall in a pop-up?
Yes, if the user clicks a button or link first, for example with our embed script. Pop-ups or new windows that open without the user’s click, and pop-unders, are not allowed.
Can I post a single offer on social media or Discord?
Only if the post describes the offer honestly, including its real requirements, and the link is not hidden or opened automatically. Do not pay or reward people for clicking tracking links outside the offerwall.
Can I put the offerwall behind a paywall?
No. The Terms do not allow the wall behind a paywall, such as a paid membership or a purchase users must make before they can open it. Keep it free to open, as an optional way to earn your currency.
Are users on a VPN allowed?
No. VPNs, proxies, Tor and data center addresses that disguise a user’s real location are prohibited for end users, and proxy traffic is prohibited for publishers.
Can I test my own offerwall?
Check your integration with a test postback from your app’s Postback tab instead. Completing real offers on your own properties to generate revenue is prohibited.
Can I tell users the offerwall is part of my site?
You can style it to match your site, but you must not present Sharklio as your own product or hide that the offers are supplied by third parties.
